The Newsstand Style Guide

  •     The Newsstand is found in New York City.
        The founders turned a normal subway wall hole newsstand 
        into an art book store selling photo books, zines, records,
        and postcards. My concept of designing was inspired by the idea
        of transforming the space. A mysterious space that welcomes
        you to explore the world of unknown. 
        This is the style guide I created for my identity redesign.
        It's in the format of book-inside-a-book. When the reader flips
        the page, he/she reveals some unnoticed sparks in the space. 
    You can also consider this space as the one that appeared
        in one of your many dream. The space doesn't perfectly
        make sense, but it makes you wonder. 
  •     High-res available HERE